SEO Content Writing Services
Marvel Marketing is a premier provider of SEO content writing and copywriting services.
What is Content Writing for SEO?
Most businesses have realized the importance of digital marketing services and SEO. Therefore, there is a lot of competition. You need to leverage content writing services if your brand wants to stay ahead of competition. These solutions help portray your brand as an authority figure.
Marvel Marketing defines content writing as developing ideas and implementing content that aligns with current SEO guidelines. Through search-engine-optimized content, a website can scale the ranks on result pages and increase its brand awareness. However, for content marketing to work, the business needs to have an in-depth understanding of SEO and content marketing. That’s where our experts chip in.
Content Marketing vs. Content Writing
In the quest to find the best SEO content writing services, you will notice that the above two terms are often used interchangeably. However, they mean different things.
SEO Content Writing is what comes first before marketing. It entails turning ideas into content so you can share more about your brand message and give your website visitors a seamless experience. All SEO content campaigns should start with writing for optimal results.
SEO Content Marketing follows after the content has already been written. The brand utilizes various platforms to market the content to relevant target audiences. Similar to SEO content writing, content marketing strategies can also be revised depending on the effectiveness of former campaigns.
You need content writing optimized for SEO and marketing to succeed in the current digital arena. A lot of brands make the mistake of focusing only on content writing. As a result, their content rarely ranks. When you partner with a reliable provider of content writing solutions, such as Marvel, we will prioritize both approaches. Therefore, you can be assured of achieving your digital marketing objectives.
Marvel Marketing is one of the few agencies offering comprehensive content marketing solutions. We will research the most suitable keywords for your brand, write search-engine-optimized content and then market it using the recommended SEO guidelines. This approach is highly beneficial to our clients.
Write Content For People and Optimize For Google
Contrary to popular belief, SEO and content have a deep relation. Both strategies work together to bring you more clients. Keep on reading to find out how SEO and content are related.
The main purpose of SEO is to boost rankings. It’s an approach that touches on keyword optimization, website speed and other technical aspects. On the other hand, content attracts quality traffic to your website.
Assuming you only focus on SEO and forget about quality content, you won’t be able to rank. And all SEO efforts will be channeled down the drain.
To succeed in digital marketing, you need to integrate SEO with content writing. Do you want to learn more about the relationship between SEO and content? Our marketing consultants are available to answer any questions and explain the benefits of blending SEO techniques with content writing and marketing.
What are the Benefits of SEO Copywriting Solutions?
The digital migration already happened a couple of years ago. Today, the most popular method of consuming content is through online platforms. At least 60% of your potential and existing customers use the internet for research, purchases and entertainment. When you leverage content writing solutions, you are assured of a significant return on investment. Here are some benefits of investing in SEO content writing and marketing services.
Guaranteed Long-Term Revenue
You may not notice immediate results during the early days of content writing. However, the longer you provide factual and valuable content, the more people will trust your brand. If you keep up this approach, your brand will be considered an industry leader. Once you achieve that status, you can expect a long-term income thanks to the loyal following whom you have gained their trust over the years.
A Massive Boost in Ranking
All brands dream of getting to page one of Google search engine result pages. Did you know that content writing solutions can help you get there? If your content is of high quality, contains the right keywords, and engages your readers, you are assured of better rankings. SEO-optimized content will complement your SEO tactics, and you will get better results sooner.
More Leads and Conversions
Out of all SEO marketing techniques, you will get more leads from SEO content. Quality content doesn’t just attract website traffic. It engages and persuades them to make a purchase. As a result, your brand will enjoy higher conversion rates. For many businesses, generating genuine leads is usually a problem, let alone conversions. By investing in content writing services, you can witness a significant rise in leads and conversions.
Achieve an Authority Status in Your Niche
Do you find yourself admiring authority brands in your niche? Well, you don’t need to anymore. With the help of a reputable SEO content writing service provider, you can achieve such a status and enjoy the perks that come with the title. Our agency will conduct thorough SEO keyword research and analysis. We will evaluate your niche and provide the ideal content marketing campaign that will grow your brand name.
Get More Customers
The epitome of success in business is getting as many clients as possible. That will increase your revenue. The good news is that SEO content writing targets potential customers. A content writing service provider will ensure your brand publishes fresh and informative content as often as possible. We will also market it using strategic SEO techniques. You will, therefore, notice a surge in customers.
Grow Your Brand
Through content, you can easily get your brand message out there to a huge number of people. SEO content writing entails an evaluation of your brand. Here at Marvel Marketing, the purpose of the evaluation is to understand what you are trying to communicate. When we figure that out, we will implement that message in your content, and you will witness tremendous growth.
Marvel Marketing's SEO Content Development Process
Thanks to our years of experience in SEO content writing, we are aware that for this to work, your brand needs to partner closely with our expert content writers. You will be glad that our content writing team is pretty friendly and they love taking on new projects. Here is what you can expect when you seek our SEO content writing services.
1. Consultation
This is the first and most important step in SEO content writing services. We need to know the type of content you want and how you would like your customers to feel when reading through the content. Through consultation, we can also learn about your brand persona. We take consultation seriously. During this stage, you will be assigned a content marketing expert who will fill you in on recent developments.
2. SEO Keyword Research and Niche Analysis
Having figured out your expectations and goals, we begin with SEO keyword research and analysis of your niche. The purpose of these two steps is to develop a suitable strategy. We will research your niche, industry and competitors. The latter is highly crucial as it gives us an in-depth understanding of your area of specialization.
3. Formulation of a Content Plan
One thing that sets This plan is developed by our SEO content writers, editors, and relevant digital marketing specialists. Our clients are involved every step of the way, and you will be given a keyword analysis report. A plan is important as it offers guidance during content development.
4. Topic Research
When you hire Marvel Marketing as your SEO content writing agency, we will pair your brand with an expert skilled in your niche. The reason is to ensure the type of content you receive is factual and verifiable. This writer will then engage in deep research about suitable topics. They will use the keywords as a guide. The writer can also reach out to you for clarification.
5. SEO Content Writing
This is where the magic happens. Using the data obtained from the above four steps, our SEO content writer will start writing content for your website. They will ensure they do everything you request from us, including using the correct tone, language and layout. The writer will also include your brand's persona in the content and ensure it exceeds your expectations.
6. SEO Content Optimization
We are not yet done with offering our SEO content writing services. The last step entails thorough optimization of the content. The editorial phase will start from here, where we will check for cohesion and readability. You will be glad to know that Marvel Marketing has very strict editors who check the final copy and ensure it's up to standard before it is delivered to you.
An Award-Winning Content Marketing Company
Marvel Marketing is a renowned SEO content writing service provider. Our goal is to help your brand communicate with quality and data-driven content. We take pride in having SEO content writers skilled in many niches. Marvel Marketing will ensure your message reaches your target audience no matter how technical your content writing needs are.
Besides having a creative team of writers and editors, Marvel Marketing is highly experienced in SEO. For the past decade, we have helped hundreds of businesses grow thanks to our reliable SEO content writing solutions. Partner with us today if you want to get better rankings and grow your online brand. We provide Calgary SEO Services, Toronto SEO Solutions, Vancouver SEO Agency, and all across Canada!
Benefits Of SEO Content Strategies
The most effective content marketing campaigns are those that are thoroughly planned and analyzed before execution. A content marketing strategy enables the writing agency to understand your brand voice and persona for more efficient communication. There are plenty of other benefits of a properly laid-out content marketing strategy which include;
Growth in Brand Loyalty
By partnering with an SEO content writing service, you can post useful content regularly on your website. That will increase engagement. With time, your target audience will learn about your market expertise, and they will appreciate it with brand loyalty. A business with a loyal audience is guaranteed regular sales.
White Hat SEO Practices
Another benefit of a content marketing strategy is that it allows your brand to only engage in white-hat SEO. If you know a thing or two about SEO, you may have heard about black hat marketing strategies which entail link spamming and keyword stuffing. Such strategies often result in Google penalties that can cripple your SEO efforts. A content writing company will advise you on the best practices that align with Google's requirements.
Better Management of Time and Resources
Irrespective of what kind of business you are running, SEO content writing and marketing take time and a lot of resources. If you are a solopreneur or lack SO writing skills, an SEO content marketing strategy can ensure better management of time and resources. Instead of spending three hours writing a blog post, you can engage in other aspects of your business and still get the benefits of content marketing.
Improved Audience Targeting
Many things are needed to develop content that converts. A content marketing strategy gives you better traction for your campaign. You get to know which topics to focus on and the type of content that is more consumable by your target audience. A strategy allows you to map out content targeting your ideal audience.
Page Visitor Retention
If you make a good first impression with quality content, your page visitors will return. And in the long run, they may subscribe to your blog post updates. You can only make an excellent first-time impression with a well-laid-out content marketing plan. It's, therefore, imperative that the SEO content writing service provider you are working with follows a strategic approach.
Consistent, Valuable and Quality Content
The last benefit you will get from a content marketing strategy is informative, useful, high-quality content. Even the most skilled copywriters can not develop quality content out of thin air. A strategy entails keyword research, topic identification and other techniques that all result in valuable blog posts, web pages and articles.
We have SEO content writers for everything
Contrary to popular opinion, blog posts aren’t the only type of content that can be used for digital marketing campaigns. It’s true that blogging is important and can offer lots of benefits. But you need to utilize different types of content to succeed in online marketing. Marvel Marketing is experienced in creating the following types of SEO content:
Blog Posts
Let's start with the most popular type of content. Blog posts can generate lots of quality backlinks while promoting brand awareness through mentions from authority sites. You can showcase your market expertise and boost engagement through blog posts. Marvel Marketing is home to renowned bloggers who utilize keyword research and niche analysis to create highly informative blog posts.
Website Content
As mentioned earlier, SEO is useless without quality web content. Post-launch, you will need content to persuade your site visitors to perform a certain action. The quality of website content determines how long your visitors will stay on your site. Or copywriters provide website content that contains the right keywords and your brand's persona. By working closely with your brand, our copywriters will create quality content that converts site visitors into customers.
Service Page
Whether you offer one or several services, our SEO writers can create service pages that explain what you do and how you do it. You will be glad to know that Marvel Marketing copywriters are experts in various niches, including retail, real estate, plumbing, and healthcare. We also perform thorough research to learn better about your industry.
Location-Specific Pages
If you are running a franchise, you most likely have the same business in different locations. Marvel Marketing can create content for each location using geo-specific keywords that will attract the right customers depending on the city or town. Thanks to our in-depth understanding of local SEO, you can be assured of a wide outreach for all your franchise businesses.
Landing Pages
There is no doubt that landing pages play a pivotal role in converting website visitors into clients. Our copywriters are exceptionally gifted at creating high-converting landing pages. We will ensure the landing pages contain call-to-actions, relevant and persuasive content that highlights why they should buy your service or product.
Social Media Content
Considering that more than three-quarters of your potential customers are on social media, you need to leverage this platform to boost revenue. Marvel Marketing will generate engaging and interesting content to boost user interactions and followers outreach. We will use the ideal format depending on the platform.
Ad Copies
For an advert to sell, the content needs to be top-notch. If you partner with Marvel Marketing, our copywriters can write short, easy-to-understand ad copies. We will also write catchy headlines that will attract potential buyers. With our professional assistance, your ad copies will also contain powerful call-to-actions.
Case Studies
Are you struggling with writing case studies for your business? Marvel Marketing has got you covered. We will help you establish social proof by writing well-structured case studies. Our writers are exceptionally gifted in research, and they will discover crucial data about your business operations and use it to highlight your accomplishments.
Press Releases
Though often overlooked, PR plays a pivotal role in a brand's online success. Marvel Marketing brings you copywriters who will create amazing press releases for your public relations campaigns. By listing facts with a call-to-action and attention-grabbing headlines, your press releases will be very effective. Our copywriters will also add your personal touch to the press releases to ensure a better connection with your target audience.
Product Descriptions
A good description can significantly determine sales volume regardless of the types of products you are selling. Whether you own a Shopify or Amazon store, our SEO content writers can create engaging and interesting product descriptions. We will use the best keywords to ensure interested customers can easily find your product.
Email Marketing Content
If you are running an email marketing campaign and can't find the right words to use, get in touch with our SEO content writing agency. We have a team of copywriters who are exceptionally skilled email marketers. This group won't only write convincing emails for your business but will also market the content for you, ensuring the receivers act according to how you want them to.
Newsletters
As you grow your brand, newsletters can be of significant value. You can delegate such duties to our agency if you have no one to run your newsletter campaigns. Our copywriters will craft interesting newsletters that boost engagement and increase brand authority. When creating newsletters, we perform A/B tests to ensure the final newsletter gets more clicks and converts more readers.
Marvel Marketing SEO Copywriting Solutions
SEO Keyword Research
A lot of businesses today don't understand how keywords work. Keywords help direct your business to potential customers. However, stuffing too many keywords will lead to Google penalties. When you work with us, we will use the right number of keywords to complement your SEO efforts without getting on the wrong side of Google guidelines. We research keywords using advanced tools that provide the most competitive and relevant phrases. During the research, we also look for long-tail keywords that help us reach your specific target audience.
Development of a Content Marketing Strategy
For the many years, we have been offering SEO content writing services, we have learned that there is no quick route. Before our content team gets to writing, we engage in thorough research. This is followed by a site audit where we learn about the state of your current content. From there, we create a suitable plan that will offer more results. A content marketing strategy ensures successful campaigns. This approach makes it possible for your content to reach your target audience.
Link Building
This is part of SEO content marketing. Link building also helps with rankings in search engines. You can generate quality content through SEO content writing services that attract high-quality links from authority status. When this happens, Google algorithms consider your content relevant. And rewards you with better ranks. Our goal is to create top-notch content worthy of quality backlinks.
Conversion Rate Optimization (CRO)
Did you know that content writing services can increase conversion rate optimization? Whether you want your visitors to sign up for a newsletter or make a purchase, the only way to persuade them is through content. Marvel Marketing won't just create compelling content for your website. We use catchy headlines and suitable tones that guarantee a high CRO.
Search Engine Optimization (SEO)
So far, you are aware of the relationship between SEO and content. The type of content created by our copywriters is SEO-friendly. Therefore, it ranks easier and quicker. Thanks to our writers' experience, they know how search engines work. Therefore, the content they create is tailored to appeal to readers and search engines.
Web Design and Development
If you are wondering what web design and development has to do with content, you need to understand that these two also work together. Quality website content makes your site attractive and assists in disseminating the correct brand message. Our designers work closely with our copywriters during website development to ensure your website offers an unrivaled user experience.
Google Analytics
One of the reasons we are the best SEO content writing agency is because we offer Google analytics services. Post-launch, we won't leave you by yourself. Our team will monitor the performance of the content in terms of traffic, page clicks and conversions. This insight lets us know whether a certain content marketing strategy is right for your business.
Pay-Per-Click (PPC Campaigns)
PPC campaigns also rely significantly on content. Our PPC experts leverage the skills of our content writers to develop persuasive ad copies. Regarding PPC, we also use A/B testing to ensure the effectiveness of campaigns and better return on investment. By creating engaging messages in your PPC campaigns, you are guaranteed to secure more leads.
Social Media Marketing
Marvel Marketing encourages its clients to use more than their websites to share content. This is because the current online market is highly competitive, and Google alone won't bring you enough leads. With the help of our social media marketers, our copywriters can write and publish interesting content that will grow your social media following and brand.
Email Marketing
Are you wondering what you should write in your email marketing campaigns? That doesn't have to be a problem anymore. Marvel Marketing's copywriting services can improve your email campaigns and generate more results. Our copywriters will analyze the behavior of your clients based on their demographics and create powerful email content.
Why do we have the best sEO Writing Services?
Marvel Marketing has been offering SEO content writing services since 2014. During this time, we have learned all there is about creating a successful content marketing campaign. With us, you get experience, professionalism and quality content. Here are more reasons why you should hire us.
Detailed Market Analysis
Research is the heart of any SEO content writing service. When you hire our team, our writers will start with a thorough market analysis that unearths trends and gaps in your industry. The research also looks into the weaknesses of your competitors. We can then use that data to share your brand message.
Own All Rights to the Written Content
There are a couple of grey areas regarding written content, especially when it comes to ownership. When you work with our agency, all rights to the created content belong to your brand. Even though we work as a third party, our agency will strictly hand over all your intellectual rights post-development.
Expertise in Different Niches
One of the questions our clients usually have is whether we are experienced in their niche. We have worked with almost all niches for the past 8 years of service delivery. Therefore, we know your audience’s needs and how we can create content that appeals to them. Before beginning any content writing project, our team conducts thorough research to learn more about your niche.
Fresh, Informative and Plagiarism Free Content
To ensure your brand stands out as an industry leader, the type of content that we will create for you is 100% unique. All written content is checked for plagiarism before delivery. We also use layouts and tones that are unique to your business. Our content is fresh, and the quality is unmatched.
Skilled Copywriters
Here at Marvel Marketing, you will find writers with a decade’s experience. This group comprises professional content marketers passionate about what they do. Our SEO content writers are committed to ensuring every article generated engages your brand’s target audience and increases conversions.
Prompt Delivery
We understand that you need to publish quality content regularly to rank higher on search engines and get more traffic. Our writers will start working on your content immediately after the consultation. We are very keen on deadlines and will have your content ready before the agreed date.
