Alberta Divorce Finance Case Study

152% Increase In New Clients From Google, ChatGPT, Claude, and Gemini

We ran a full SEO audit, redesigned their website, optimized their Google Business Profile, and built ongoing content and links. The result: 5+ keywords on page one, a 386% increase in Google Business Profile traffic, and a 152% increase in new clients from Google, ChatGPT, Claude, and Gemini.

RESULTS AT A GLANCE

Who is Alberta
Divorce Finance?

Alberta Divorce Finances is one of Alberta’s first divorce financial practices. Sharon Numerow is a Divorce Financial Planner, Certified Mediator and a Certified Divorce Financial Analyst (CDFA™), and the founder of Alberta Divorce Finances Ltd.

The Challenge

AB Divorce Finances website was not ranking on Google for important searches in organic search results or Google Maps. This was resulting in poor business performance with very little, low quality leads that weren’t even converting to new business. AB Divorce Finances approached us to help with online rankings and lead generation to help grow their business practice.

The Solution

We started with a full SEO audit for AB Divorce Finances, covering on-page and off-page factors, backlink analysis, and competitor research. From those findings, we built a clear roadmap and began implementing it right away.

First, we revised the website's content and redesigned its layout to strengthen on-page SEO. Next, we fully optimized their Google Business Profile with a new description, an updated list of services, and regular posts that gave real value to potential clients.

From there, we moved into ongoing monthly SEO. This included content development through blogging, fresh website copy, images, social media, and press releases, alongside natural link building using a mix of proven strategies.

All Around Success for Alberta Divorce Finance

Within months of putting the strategy in place, AB Divorce Finances saw a major shift in its online visibility. Their Google Maps rankings climbed sharply for the search terms that matter most to their business: the high-intent searches made by people actively looking for divorce financial guidance. That improved local visibility drove a 386% increase in traffic to their Google Business Profile, putting the firm in front of far more potential clients at the moment they were ready to reach out.

The growth didn't stop at visibility. With a stronger website, better content, and a fully optimized profile working together, more of those visitors turned into real enquiries, resulting in a 152% increase in conversions. This meant the extra traffic wasn't just numbers on a report; it translated directly into new business opportunities.

On the organic side, more than five tracked keywords now rank on the first page of Google, and the firm continues to gain ground on others. Combined with ongoing content development and natural link building, these rankings give AB Divorce Finances a reliable, long-term source of high-quality leads, bringing in new clients consistently every week rather than relying on paid ads or referrals alone.

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