The company
Roctek provides concrete services and supplies to the BC region operating out of Creston, BC. Roctek has mastered the concrete manufacturing process and produces only the utmost quality of concrete for both residential and commercial applications.
The challenge
Roctek was a new company with no website and no online presence. Roctek approached Marvel Marketing to help design and develop a website, and to gain an online presence as a go-to company for concrete. With multiple trucks and over 10 staff it was important to get new leads and business on a consistent basis.
The strategy
Marvel Marketing got to work by doing market research and came to a conclusion for the branding and website design that would help Roctek succeed. Marvel then went on to do SEO services to start ranking the website and saw major success in the first 30 days of implementing the local SEO strategy. We would track the metrics and KPI’s but our main focus was on quality leads and conversions to new business.
Results speak for themselves
After getting Roctek Concrete a new website and getting their local SEO strategy implemented, they experienced first page results for multiple keywords within 90 days and a considerable increase in phone calls from high quality leads that were converting into new clients and business. Roctek would need to hire someone specifically to take calls and manage new leads.
