CALGARY GRAPHIC DESIGN

TELL YOUR STORY & BUILD YOUR BRAND

Logo Design

A quality logo should distinguish you from everybody else; it needs to be dare and different. Strong logo design will not only rise you above all others, but also guarantee you are remembered in the best way possible. It will stand you out and show to potential customers you are better than the competition.
Below are five characteristics of a great logo and some examples.

1. Relevant: A great logo should be relevant to your practice. It has to have meaning that relates to the work you are doing.
2. Simplicity: Simple logos are the ones people can recognize as soon as they see them. The simplest logos are the ones people remember the most.
3. Scalable: A great logo should be simple enough to be able to be scaled down or up and still look good.
4. Memorable / Impactful: A great logo should be impactful. You want to capture your viewer’s attentions and leave an impression (a positive impression, hopefully).
5. Versatile: A great logo should look equally good on any web device and on any kind of print material.

Logo Design

A quality logo should distinguish you from everybody else; it needs to be dare and different. Strong logo design will not only rise you above all others, but also guarantee you are remembered in the best way possible. It will stand you out and show to potential customers you are better than the competition.
Below are five characteristics of a great logo and some examples.

1. Relevant: A great logo should be relevant to your practice. It has to have meaning that relates to the work you are doing.
2. Simplicity: Simple logos are the ones people can recognize as soon as they see them. The simplest logos are the ones people remember the most.
3. Scalable: A great logo should be simple enough to be able to be scaled down or up and still look good.
4. Memorable / Impactful: A great logo should be impactful. You want to capture your viewer’s attentions and leave an impression (a positive impression, hopefully).
5. Versatile: A great logo should look equally good on any web device and on any kind of print material.

Business Cards

As business cards are part of an introduction, they are important for making a favourable first impression. An attractive, eye-catching business card with all the relevant contact information can capture the attention of your prospect and help you remain in their memory well after your initial meeting. Business cards can also enhance credibility, as they can create a sense of professionalism and legitimacy for your business. We believe business cards are timeless, and are an affordable way to engage your target audience and boost your name.

Business Cards

As business cards are part of an introduction, they are important for making a favourable first impression. An attractive, eye-catching business card with all the relevant contact information can capture the attention of your prospect and help you remain in their memory well after your initial meeting. Business cards can also enhance credibility, as they can create a sense of professionalism and legitimacy for your business. We believe business cards are timeless, and are an affordable way to engage your target audience and boost your name.

Digital Ad Graphics

 Digital graphic advertising is defined by banner ads (graphic or text), that
 appear in specifically designated areas of a website or social media platform
 (Facebook, Instagram, Twitter etc.). Digital display advertising comes in a
 variety of different forms, but at its core, it revolves around the same
 principle.
 If your ad visually blends into the sites where it’s featured, you’re more
 likely to earn your viewers trust. However, don’t make it blend in too much.
 Banner ads always needs to be visible and clickable.

Digital Ad Graphics

 Digital graphic advertising is defined by banner ads (graphic or text), that
 appear in specifically designated areas of a website or social media platform
 (Facebook, Instagram, Twitter etc.). Digital display advertising comes in a
 variety of different forms, but at its core, it revolves around the same
 principle.
 If your ad visually blends into the sites where it’s featured, you’re more
 likely to earn your viewers trust. However, don’t make it blend in too much.
 Banner ads always needs to be visible and clickable.

Social Media Design

Social media design is visual content used in digital marketing. Whether
 it’s your Facebook profile, Twitter background, Google+ header or graphics
 for timeline posts and blogs, social media design is an important element to
 incorporate.
 Consumers respond best to a first impression that includes a visually
 appealing attention-grabbing graphic image. When graphics are used
 consistently across your different social media platforms it creates brand
 recognition. Also, many people are visual learners, so they are likely to
 remember your brand better when they see it visually, instead of hearing or
 reading about it.

Social Media Design

Social media design is visual content used in digital marketing. Whether
 it’s your Facebook profile, Twitter background, Google+ header or graphics
 for timeline posts and blogs, social media design is an important element to
 incorporate.
 Consumers respond best to a first impression that includes a visually
 appealing attention-grabbing graphic image. When graphics are used
 consistently across your different social media platforms it creates brand
 recognition. Also, many people are visual learners, so they are likely to
 remember your brand better when they see it visually, instead of hearing or
 reading about it.

Brochures & Flyers

Know the difference:
Depending on how they are used, flyers are sometimes referred to as handbills, leaflets, inserts or circulars. They are commonly distributed by hand wherever customers or people may gather or pass by, such as at a trade show or other popular venue. Also, flyers can be folded and tabbed as a self-mailing piece (aka a “mailer”) or enclosed in an envelope. Flyers can be printed in any ink colour, though full colour printing is the most popular since the purpose of a flyer is to get noticed and read.
 
A Brochure can have specifications similar to a flyer, but a brochure almost always has printing on both sides. And unlike a flyer which is usually left flat, a brochure contains folds that create multiple panels or pages of information, such as a simple C-fold or the more creative double gatefold. Brochures can also be created from multiple sheets bound together. Sometimes smaller, simpler brochures are referred to as pamphlets.
We are excellent at researching which option would be the best for your business or company.

Brochures & Flyers

Know the difference:
Depending on how they are used, flyers are sometimes referred to as handbills, leaflets, inserts or circulars. They are commonly distributed by hand wherever customers or people may gather or pass by, such as at a trade show or other popular venue. Also, flyers can be folded and tabbed as a self-mailing piece (aka a “mailer”) or enclosed in an envelope. Flyers can be printed in any ink colour, though full colour printing is the most popular since the purpose of a flyer is to get noticed and read.
 
A Brochure can have specifications similar to a flyer, but a brochure almost always has printing on both sides. And unlike a flyer which is usually left flat, a brochure contains folds that create multiple panels or pages of information, such as a simple C-fold or the more creative double gatefold. Brochures can also be created from multiple sheets bound together. Sometimes smaller, simpler brochures are referred to as pamphlets.
We are excellent at researching which option would be the best for your business or company.

Infographics

Why do we use them?
Infographics are great for making complex information easy to digest. They can be helpful anytime you want to:
 
-Provide a quick overview of a topic 
-Explain a complex process
-Display research findings or survey data 
-Summarize a long blog post or report
-Compare and contrast multiple options Raise awareness about an issue or cause
 
 When you need to give someone a really quick rundown on something that can be hard to explain in words alone, an infographic is a good way to go. This means that infographics can be useful in pretty much any industry. Marketers use infographics to build brand awareness and boost engagement. Let us show you what we can do to make your business more visible, thus improving revenue.

Infographics

Why do we use them?
Infographics are great for making complex information easy to digest. They can be helpful anytime you want to:
 
-Provide a quick overview of a topic 
-Explain a complex process
-Display research findings or survey data 
-Summarize a long blog post or report
-Compare and contrast multiple options Raise awareness about an issue or cause
 
 When you need to give someone a really quick rundown on something that can be hard to explain in words alone, an infographic is a good way to go. This means that infographics can be useful in pretty much any industry. Marketers use infographics to build brand awareness and boost engagement. Let us show you what we can do to make your business more visible, thus improving revenue.

Packaging Design

Your packaging is what your customers see when considering to purchase your products – we make sure it is an extension of your brand and effectively communicates its purpose. We have worked with a variety of industries, such as beauty, food, nutrition, household, marijuana, etc. Whatever the regulations and requirements in your industry, we’ll work with you so it’s up to standards.

Packaging Design

Your packaging is what your customers see when considering to purchase your products – we make sure it is an extension of your brand and effectively communicates its purpose. We have worked with a variety of industries, such as beauty, food, nutrition, household, marijuana, etc. Whatever the regulations and requirements in your industry, we’ll work with you so it’s up to standards.

Clothing & Promotional

When you hand out promotional products, you might wonder: Do people actually use them? Absolutely they do. And each time they use products imprinted with your logo, your brand gets some excellent exposure.
The key is to give your audience something useful. While you might get a giggle from a fuzzy-haired novelty pen, your audience might find a sleek executive pen a whole lot more appealing. Or, it could be the opposite. The bottom line: Make your promos useful to your target audience. Let us help you make the most impactful decision in your promotional item choice.

Clothing & Promotional

When you hand out promotional products, you might wonder: Do people actually use them? Absolutely they do. And each time they use products imprinted with your logo, your brand gets some excellent exposure.
The key is to give your audience something useful. While you might get a giggle from a fuzzy-haired novelty pen, your audience might find a sleek executive pen a whole lot more appealing. Or, it could be the opposite. The bottom line: Make your promos useful to your target audience. Let us help you make the most impactful decision in your promotional item choice.

Is the Design service you’re looking for not listed? Our design team is up for the challenge! Reach out and tell us what your business needs

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